Another giant in the Korean snack industry is Lotte. As part of one of the largest conglomerates in South Korea, Lotte produces a huge variety of snack and confectionery products.
The company’s snacks are widely distributed across Asia and have become popular among international fans of Korean food.
Here are five of the most famous Lotte snacks you should try.
1. Pepero (빼빼로)
Pepero is one of the most iconic snacks produced by Lotte. The product consists of thin biscuit sticks coated in chocolate or other flavored coatings.
Pepero is especially famous because of Pepero Day, celebrated every year on November 11 in South Korea. On this day, friends and couples exchange Pepero as gifts.
2. Chaltteok Pie (찰떡파이)
Chaltteok Pie is a longstanding Lotte classic — a bite-sized treat made of soft, chewy mochi-style rice cake wrapped in a thin layer of dark chocolate. The name literally means "sticky rice cake pie," and the texture is exactly what that sounds like: the satisfying chew of glutinous rice with a subtle chocolate snap. It's been a convenience store staple in Korea for years, beloved for its simplicity and that deeply Korean love of jjondeuk (쫀득) — the stretchy, chewy mouthfeel found across Korean sweets.
When Lotte filled it with pistachio cream and kadaif for the Dubai-style edition, the base was already a fan favorite. The upgrade made it a phenomenon — selling out nationwide in just one week. → See our full Dubai-style snack ranking here.
3. Lotte Choco Pie (초코파이)
Choco Pie is one of the most iconic snacks in Korean history — two soft sponge cake rounds sandwiching a layer of marshmallow cream, all coated in chocolate. Lotte first launched it in 1979, and it quickly became a cultural staple, found in lunchboxes, office snack trays, and corner stores across the country.
4. Lotte Custard Cake (롯데 카스타드)
Custard Cake is a soft sponge cake filled with sweet custard cream. Its light texture and balanced sweetness make it a satisfying dessert-style snack.
Many Korean consumers enjoy it with coffee or milk.
5. Kancho (칸쵸)
Kancho is another chocolate-filled biscuit snack produced by Lotte. The small biscuits feature fun printed designs and a creamy chocolate filling.
The snack has remained popular for years thanks to its playful presentation and crunchy texture.
Why Lotte Snacks Are So Popular
Lotte has built its reputation through a combination of product variety, strong branding, and consistent quality.
The company produces everything from chocolates and biscuits to chewing gum and candy, making it one of the most versatile snack manufacturers in Korea.
Because of its massive production capacity and global distribution network, Lotte snacks are widely available both inside and outside Korea.